GOAL

To promote the Vitis teeth whitening range with the wedding season and guests in mind.

PROJECT

Your smile reflects your happiness. So, before spring and summer come around and the wedding season par excellence begins, why not whiten your teeth ahead of your special day? To publicize the Vitis whitening range we sent out a very special pack with all the products in the range to the most exceptional wedding influencers and bloggers in all things bridal: a bouquet, a sachet of rice and a personalized card … and then it’s happy ever after!

MEDIA OUTLETS

Facebook, Instagram and blogS.

RESULTS

Sending these packs led to being mentioned over 30 times on social media.